The European Outdoor Conservation Association (EOCA) makes it easy for outdoor brands operating in Europe to fund nature conservation projects around the world. Supporting a broad range of projects to protect, enhance and restore threatened species and habitats, EOCA has raised and spent €3.3 million since it started in 2006, planted nearly 3 million trees, involved thousands of volunteers, raised awareness and trained and educated communities through on-the-ground, hands-on conservation projects.
Funding from We Have the POWER has allowed EOCA to widen its remit to promoting environmental campaigns to the outdoor companies within its membership and who attend the twice yearly outdoor tradeshows.
In 2019 We Have the POWER funded and worked with EOCA to raise awareness of single-use plastic through the launch of its Plastic Pledge. This funding enabled EOCA to take its 2 year Plastic Free: Mountain to Sea focus to a higher level of awareness and action, resulting in over 75% of exhibiting member companies taking the Pledge at an international tradeshow, a new member adopting the Pledge to use within its own trade show, miles of single use carpet being removed from exhibition halls, and the installation of drinking water fountains.
Throughout the COVID-19 lockdown, EOCA has worked tirelessly to raise awareness of the growing climate crisis, and how pandemics such as the Coronavirus are caused by man’s destruction of wild places, bringing together species that should never be in contact with one another. As a result, EOCA’s mission to protect and restore these wild habitats is more vital than ever.
That’s why We Have the POWER is donating to EOCA’s core costs this year, which is often the most difficult funding for charities and not-for-profit associations to secure, helping it to carry on it’s valuable work in raising awareness of and tackling the climate crisis.
For more information please see www.outdoorconservation.eu